Cutting A Check
Won't Cut It
Anymore

Your Stakeholders
Hold You Accountable
for Real Impact

Collaborate when needed

  • 90% of studies show sustainability lowers cost of capital
  • ESG-mandated assets may soon constitute half of all managed assets.

Impact can create or destroy a brand

  • 4.5x increase in brand champions for brands with purpose
  • But 79% of credit revisions due to environment are negative

Tomorrow’s talent wants more than a paycheck

  • 64% of millennials / 51% of all employees won’t join without strong CSR commitment
  • 75% / 55% respectively would take less money to join for impact

Charitable Donations = Greenwashing

There is no special competency you have in picking charities instead of your employees, customers, or investors. If you’re writing checks to charities or matching employee donations, you’re stealing from one or more stakeholders to take the credit- and increasingly they know it

Real Impact Is Embedded in Your Operational DNA

Good corporate impact is organic to business operations, exec talents, and stakeholder needs. Here are just some things you can do that your employees, investors and customers can’t:

1

Reduce the environmental footprint of your operations

2

Ensure fair wages and working conditions

3

Preserve scarce natural resources and protect fragile ecosystems​

4

Reward indigenous tribes that created designs and components you use in your products

5

Create circular economies that reuse and recycle

6

Use your market power to ensure your extended supply chain and key partners do likewise

Insofar as an exec's actions in accord with his "social responsibility" reduce returns to stockholders, he is spending their money. Insofar as his actions raise the price to customers, he is spending the customers' money. Insofar as his actions lower the wages of some employees, he is spending their money.​

Corporate Impact Leaders image

Milton Friedman

Nobel Prize Winner

Our Program Helps You Live Your Impact DNA

We provide the data, analytics, and interactive tools to help your stakeholders collaborate on a shared Impact DNA profile, and then work with each part of the organization and supply chain to ensure that your practices follow that Impact DNA, with externally validated metrics and dashboards to demonstrate your success to key stakeholders.

1. Impact DNA

What impact is your firm built for? What drives and energizes your:

  • Exec team
  • Employees
  • Customers & partners
  • Investors
  • Communities

How do these impact priorities align into mission/vision/
values across:

  • People
  • Environment
  • Governance
  • Community

2. Impact Daignostics

Does what you do and how you do it reflect your Impact DNA?

  • Exec team
  • Employees
  • Customers & partners
  • Investors
  • Communities

What gaps need to be remedied?​

How are you progressing to alignment over time?

How effective are specific impact initiatives in reaching their goals?

3. Impact Alignment

Make you company’s actions reflect its Impact DNA & vote for your priorities with your spending

Internal Alignment

  • Executive coaching
  • Impact strategy
  • Elevating rank-and-file Ideas

External Alignment

  • Supply chain – (re)sourcing
  • Supply chain – negotiations
  • PR

Take our Donor Impact DNA intake survey
and we’ll be in touch to discuss next steps